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Tropicfeel
Inspired by movement, versatility and exploration, this campaign brings the Canyon Canvas collection into a series of immersive CGI worlds. Every environment was designed to extend the product's story, creating a visual experience that captures the spirit of travel without losing sight of the product itself.
Year:
2023
Client:
Tropicfeel
Studio:
Este Studio
Role:
Art Direction · Motion Direction
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Main VIDEO
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My ROLE
Building on Tropicfeel's creative concept, I led the visual execution of the campaign through art direction and motion. I developed the visual language, directed the animation and guided the production process to deliver a cohesive series of films that elevated the product while remaining true to the brand's adventurous identity.
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