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Asus Pro Art
Built for creators, ASUS ProArt represents precision, performance and creative freedom. This campaign celebrates those values through cinematic product storytelling, combining crafted environments, tactile materials and expressive motion into a visual experience designed to inspire.
Year:
2025
Client:
Asus
Studio:
Este Studio
Role:
Art Direction · Motion Direction
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Main VIDEO
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My ROLE
I led the project from concept through final delivery, defining the creative vision and establishing the artistic direction across every stage of production. By bringing together storytelling, motion and CGI, I shaped a cohesive campaign that reflected the ambition and craftsmanship behind the ProArt ecosystem.
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