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Bird Capital
Finance is often communicated through numbers. This project explores a different approach, using motion, composition and symbolic environments to express trust, ambition and long-term growth through a visual language that feels confident, modern and approachable.
Year:
2022
Client:
Bird Capital
Studio:
Este Studio
PARTner:
The Observatory
Role:
Creative Direction · Art Direction · Motion Direction
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Main VIDEO
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My ROLE
Partnering with the agency team, I translated the creative strategy into a cohesive visual system. I led the art direction and animation, refining the visual language throughout production to deliver a distinctive brand experience that supported the campaign's strategic goals.
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